Otros libros que te pueden interesar

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  Adapt or Die - How to Create...

  Thomas H. Douglas

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  What if small businesses could save the world? 
  That’s exactly the premise that CEO of JMARK Business Solutions Inc., Thomas H. Douglas, explores in Adapt or Die—a long-awaited book that examines the extreme challenges, shifts, demands, and vast opportunities for today’s American businesses. 
  Told through the story of one bold company (People First IT), Adapt or Die takes readers through the unparalleled business system known as The Algorithm of Success that has the potential to inspire, ignite, and affect change for all aspects of an organization. 
  Each chapter reveals more of the winning formula that all small and midsize businesses absolutely must have to succeed. Through real examples, research, and practical tools, Adapt or Die unpacks exactly how to create innovation, solve people puzzles, and win in business. 
  Yet, Adapt or Die isn’t your average business book. It is powerfully grounded in key insights, lessons, and the exact strategies learned from Douglas’s own experience of building JMARK to become one of the fastest-growing businesses in America, hitting the Inc. Magazine list of the 5,000 fastest-growing private companies nine different times. 
  Inspiring, tactical, and deeply insightful, Adapt or Die is the ultimate guide to embracing true leadership, adapting through change, and succeeding in business that every small and midsize business leader needs.

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  Lateral Thinking - Creativity...

  Edward de Bono

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  The classic work on creativity and problem-solving techniques that “provide an alternative to just sitting around waiting for the Muse to appear” (Times Educational Supplement). 
   
  The first practical explanation of how creativity works, this results-oriented classic reveals how to move beyond a “vertical” mode of thought—focused on following step-by-step logic in search of a single “correct” solution—to tap the potential of lateral thinking, which leads us to creatively generate multiple ideas. A prominent scholar of psychology, medicine, and physiology who taught at Oxford, Cambridge, Harvard, and other world-renowned universities, Edward de Bono was the originator of the concept of lateral thinking, and in this book he explains this method that can benefit problem-solvers in any field. 
   
  “This could be a very useful book for teachers and non-teachers alike. Dr. DeBono does not claim to be able to turn us all into Miltons, DaVincis, and Einsteins . . . but his techniques provide an alternative to just sitting around waiting for the Muse to appear. The Muse never appears to most of us—hence the value of this book.” — Times Educational Supplement

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  Ego Flip - How to Reset Your...

  James Woodcock

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  To know who you are is the perennial question of leadership. A leader will never understand the world and their role within it, until they understand where they are looking from. Such a leader will inevitably not lead but be led. This important book explores the paradox of self-reference that lies at the heart of leadership – ie, the story of ego. It examines the assumptions that have shaped the conventional view of leadership and offers a radical new paradigm and way to lead. 
   
   The author explores the important role that ego plays within individual leaders. It looks at how ego has emerged as a new “meta ego” – the coordinated, collective expression of ego that is polarizing our world today. And through a new leadership manifesto (a set of 8 conscious imperatives that offer a new vision for transcending the ego), the author provides a pathway for leaders to rethink today’s conventions and what great leadership really means.

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  Digital Marketing and The Power...

  Ryan Bracha

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  Digital Marketing and The Power of The Brand is a crucial and informative guide to the essentials of creating and marketing a new brand online, for business start-ups and existing business re-branding projects alike. 
  The first half of the audio book discusses marketing theory and the customer journey, before introducing the listener to the many forms of digital marketing that are available in the information age. Discover the best suited social media platforms for different types of customer, the best time of day to send different email messages, what you need to do to rank highly on search engines, and much more. 
  The second half of the content then delves into the process of building a new brand. From the psychology of colours to the importance of a compelling brand story, writer Ryan Bracha will talk you through the whole process of bringing your brand to life. There are examples and exercises to participate in along the way, so that you have a complete brand idea to take away and work with. 
  This audio book by Ryan Bracha, Managing Director of Yorkshire's Gala Education & Marketing agency, is designed to strip back the jargon and business-speak to clearly and easily provide the tools needed to give your brand the best possible chance of success online in the early stages.

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  The Dirty Secrets of the...

  Ryan J Melton

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  For far too long the dark underbelly of the financial elite has crippled the progression of hard-working individuals. Their ill intentions and selfish pursuits have shrouded the idea of what constitutes sound, sane, and sensible financial advice. It's time we break the narrative and unravel the secrets that have lead to the greatest income disparity in human history. Join me as we embark on your journey to a better financial future as I show you the psychological tools and financial framework you need to live the life you want.

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  Impact of New Technologies on...

  Siddhartha Paul Tiwari

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  Biography of the Author - Siddhartha Paul Tiwari 
  Siddhartha Paul Tiwari is an educator and a technologist. Currently, he is employed by Google Asia Pacific, Singapore. Prior to that, he was responsible for global learning and development at Google, based in Tokyo. His achievements include innovative educational techniques, the development of new graduate and postgraduate course curricula, digital intervention strategies, and the use of information and communication technologies in education. As the teaching environment has rapidly changed, Tiwari has been working tirelessly to integrate new technologies into university curricula and to help academia adjust to these changes. 
  An Overview of the Book 
  We already see the impact of emerging technologies on our lives and the economy in many different ways, particularly when it comes to the way we live our lives and the way we work. Due to this, there is fierce competition among companies across the globe in order to ensure that they are able to benefit from the new technological developments. Globally, the United States and Asia are emerging as the two global leaders in this area. Over the years, there has been a significant change in the landscape of emerging technologies since Alan Turing first asked in the 1950s if machines could think like humans. Emerging technologies will enhance economic growth and efficiency in the future. It is possible to greatly improve decision-making when large amounts of data are analysed by improving efficiency. It is likely that new products and services, new markets, and new industries will be created as a result, which will in turn boost consumer demand and generate new revenue streams. On the other hand, emerging technologies may also have a profound effect on society and the economy.

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