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Summary

McDonough describes what is meant by the idea of “Cradle to Cradle,” and says “Things are designed to either go back to biology or back to technology without contaminating each other.” He tells us that we can and must design things to go back into an intelligent material pool for human benefit without contaminating the environment.

Duration: about 1 hour (00:57:20)
Publishing date: 2012-11-15; Unabridged; Copyright Year: — Copyright Statment: —

• Business & Economics
• Science & Technology