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  Death to All Sacred Cows - How...

  Bill Schwab, David Bernstein,...

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  Three award-winning advertising executives prove that in business, Sacred Cows deserve to die. 
   
  Don't get us wrong. While the authors have nothing against cows in general—they love steak—they do have a problem with Sacred Cows. Blindly doing things because...well...that's the way they've always been done. Formulas may be comforting, but they rarely work in the real world. For example: 
   
  —Always Trust Your Research. BANG. Research should be used to demystify decisions, not make them for you. 
   
  —The Customer Is Always Right. BANG.  Except in those instances when they are woefully wrong. 
   
  —Always Focus on Solving the Problem. BANG. Focusing instead on the opportunity not only solves the problem but leads to more imaginative and lasting solutions. 
   
  —Follow the Leader. BANG. Doing so only plays to his strengths, not yours. After all, he drives the category. 
   
  —Focus on the Numbers. BANG. Great numbers are a by-product of great strategies. 
   
  —Teams Create the Best Solutions. BANG. Team dynamics usually kill great ideas. 
   
  —Internal Competition Leads to Better Results. BANG. It only leads to resentment. 
   
  In this hysterically irreverent and wise book, Beau Fraser, David Bernstein, and Bill Schwab share their successful approach to euthanizing Sacred Cows through humorous and vivid real-world, global examples.

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  The Irish Pub Cookbook

  Margaret M. Johnson

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  More than seventy amazing Irish pub recipes, from the classic favorites you love to the contemporary specialties sure to delight. 
   
  Talk about the luck of the Irish! One of the most beloved of Irish institutions (there are more than one thousand in Dublin alone), the traditional pub has served generations as the venue for local gossip, sporting news, a ceilidh or two, literary soirees, real estate deals, political debates, revolutionary plots, and, lest we forget, for knocking back a pint of Guinness or a “ball of malt.” The food’s not bad either—as The Irish Pub Cookbook so deliciously demonstrates. It’s a celebration of more than seventy pub classics: thick soups and stews; savory tarts and meaty pies; big bowls of salad (times change!); and desserts of the seconds-are-always-appropriate variety. There’s shepherd’s pie, fish and chips, seafood chowder, and whiskey bread pudding for those with a taste for the quintessential. Contemporary specialties such as Bacon, Blue Cheese, and Courgette Soup; Salmon Cakes with Dill and Wine Sauce; Braised Lambshanks with Red Currants; and White Chocolate Terrine spotlight modern Irish cooking’s richly deserved acclaim. Complete with pub photos, history, and lore, nobody leaves hungry when The Irish Pub Cookbook is in the kitchen. 
   
  Praise for The Irish Pub Cookbook 
   
  “In The Irish Heritage Cookbook, Johnson continues on her mission to inform Americans that contemporary Irish cooking means not just a rustic, stick-to-your-ribs Irish Stew with Brown Soda Bread, but also Green Tomato Tarte Tatin, as original and sophisticated as one found anywhere in Europe. The book reads like a tourist itinerary for hungry pub crawlers . . . and shares history on favorite pubs and their famous and infamous patrons and proprietors. Leigh Beish’s full-page photos deliver elegant interpretations of humble pub grub like Bacon and Cabbage, and Ploughman’s Lunch.” —Publishers Weekly

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  Great Book of Woodburning...

  Lora S. Irish

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  Learn to create beautifully burned images from any drawing, pattern, or photograph! A complete and contemporary update to the best-selling resource for woodburners, nationally known artist Lora Irish reveals her secrets in this newly revised edition! Beginner and advanced pyrographers alike benefit from more than 40 original traceable line art designs, technique exercises, and clear step-by-step instructions for transferring a pyrography pattern. New to this edition are up-to-date features on tools and techniques, additional projects and designs to offer a wider range of variety, a new gallery of finished art, and so much more that makes this woodburning book a must-have for pyrographers of every level!

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  Sissinghurst: An Unfinished...

  Adam Nicolson

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  “A charming portrait of an ancient and beautiful house in Kent [and] a poignant and amusing portrait of the English class system.” —Simon Winchester From lavish palace for Elizabethan nobles to dreary jailhouse for eighteenth-century prisoners of war, from well-manicured country house for a string of landed families to weed-choked ruin, Sissinghurst, in Kent, has become one of the most illustrious estates in England—and its future may prove to be just as intriguing as its past.   In the 1930s, English poet Vita Sackville-West and her husband, Harold Nicolson, acquired land that had once been owned by Vita’s ancestors. Together they created elaborate gardens filled with roses, apple trees, vivid flowers, and scenic paths lined with hedges and pink brick walls. Vita, a gardening correspondent for the Observer and a close friend of Virginia Woolf, opened Sissinghurst to the public. But the thriving working farm began to change after her death. Her son Nigel instituted sweeping changes, including transferring ownership of the estate to Britain’s National Trust in 1967 to avoid extensive taxation.   For author Adam Nicolson, the grandson of Harold and Vita, Sissinghurst was always more than a tourist attraction; it was his home. As a boy, Nicolson hiked the same trails that Roman conquerors walked centuries before. With wistful imagination, fascination with natural beauty, and connection to the land, Nicolson has returned home to restore Sissinghurst’s glory. His journey to recreate a sustainable and functioning farm, despite resistance from the National Trust, makes for a compelling memoir of family, history, and the powerful relationship between people and nature.

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  The Education of Henry Adams

  Henry Brooks Adams

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  The Education of Henry Adams records the struggle of Bostonian Henry Adams (1838-1918), in early old age, to come to terms with the dawning 20th century, so different from the world of his youth. It is also a sharp critique of 19th century educational theory and practice. In 1907, Adams began privately circulating copies of a limited edition printed at his own expense. Commercial publication had to await its author's 1918 death, whereupon it won the 1919 Pulitzer Prize. (Introduction by Wikipedia)

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  Delicious Memories - Recipes and...

  Anna Boiardi, Stephanie Lyness

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  From Chef Boyardee’s granddaughter: “Part cookbook, part family history, and part homage to her ancestors—immigrants who made their way in a new country” (NPR).   The Boiardi name has reached tables across America for more than seventy years. Most Americans have fond memories of this iconic brand, evoking nostalgia for a simpler time. From a very young age, Anna Boiardi spent countless hours helping her mother and grandmother, kneading and folding, and listening to stories as rich as the tortellini she and her mother would work to perfection. Now, for the first time, Anna brings us the authentic recipes that inspired the brand, including Ravioli with Ricotta and Squash Filling, Cotechino with Lentils, and Baked Fennel with Butter and Parmesan. Recipes for sauces, meats, and of course pasta dishes are just some of the secrets Anna shares in Delicious Memories.   “This loving paean to home-style Italian cooking and the culinary traditions of a family dynasty rooted in food offers just the right balance of nostalgia and appetizing recipes.” —Publishers Weekly   “If you’ve never been excited by Chef Boyardee’s spaghetti and ravioli dinners, fear not—there’s much more to the Boiardi family’s recipes than what you’ve seen in the supermarket.” —Library Journal

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