Otros libros que te pueden interesar

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  The Secret Lives of Customers -...

  David S. Duncan

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  A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how do we regain them?Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the field, struggles to understand who their customers really are, what they want, why they lose them, and how to regain them.To crack the case, start thinking like a market detective.David Scott Duncan shows how in his entertaining story of Tazza, a fictional chain of cafes with declining sales and leaders urgently seeking to understand why. The vivid characters of Tazza’s market detective force come to their aha moment when they finally understand why their most loyal customers walked out the door—and how they can get them back.The core of the Tazza story is a simple, powerful idea that upends how most businesses view their customers. Customers have “jobs to be done.” They “hire” companies to solve a problem or fulfill a need and “fire” them when unhappy. Duncan’s fresh way of thinking about how to understand your customers’ secret lives provides an innovative path for solving whatever market mysteries you face.

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  The Science of Getting Rich -...

  Wallace D. Wattles

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  The Science of Getting Rich by Wallace D. Wattles is an inspirational work that inspired the creation of Rhonda Byrne's best-selling book, The Secret. The simplicity and pragmatical approach of The Science of Getting Rich demonstrates the direct route to aligning oneself (and others) with the acquirement of wealth and success. 
  This new edition contains the original text now voiced by talented narrator Jake Dibello. This audiobook is further enriched with low background music designed to provide you with time and space to reflect on solutions that apply specifically to you. The frequency of the sounds creates the right mindscape, and stimulates creative thinking so that inspirations new to you can stem from the guidance, knowledge, and wisdom contained in this book. 
  It is time to invite prosperity into the ultimate power of your mind, and transform that into a can-do attitude in your reality. The many ways of prosperity-making will be open to you, if you take the first step.

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  The Live Enterprise - Create a...

  Rafee Tarafdar, Jeff Kavanaugh

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  For decades, leaders of large, complex organizations have been rightfully encouraged to run their organizations like lean, agile startups. More often than not, they place their bets on trends like digital transformation or design thinking. 
   
    
   
  There's another, better way to drive durable, effective change in your organization, and it’s been proven effective by global IT and business consulting leader Infosys. The Live Enterprise operating model provides a clear path to transform large complex businesses into agile, digital ecosystems that evolve with changing market needs and scale to any size. 
   
     
   
  You'll learn how to apply the benefits of the startup operating model—but go much further. This groundbreaking guide addresses issues critical to transform large organizations, such as: create an organizational structure that drives collaboration, innovation, strategic alignment, and new culture across distributed interconnected teams; respond quickly yet thoughtfully—and scientifically—to opportunities to create valuable new employee and customer experiences; reengineer your value chain to see what's missing, what can be improved, and what can be eliminated to generate exponential value; and automate systems so routine decisions can be acted upon with maximum human intuition and minimum human intervention. 
   
    
   
  Bonus material: This audiobook includes figures and tables in printable PDF format.

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  Secrets of Top Traders: Winning...

  Sachin Naha

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  Welcome to Secrets of Top Traders: Winning Strategies for Success, the audiobook that takes you on an exciting journey through the mind of successful traders. From the first chapter, where we break down the misconception of control in trading, to exploring powerful risk management techniques, this audiobook gives you real-life insights into the world of trading. You’ll hear seasoned traders reveal their winning strategies, like trend following, stock selection, and mastering technical analysis. Learn the secrets to patience, maintaining a strong mindset, and adapting to market trends. Get ready to discover actionable insights that can help you navigate the highs and lows of trading and become a successful trader. Tune in now, and take the first step toward your trading success! 

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  The Small Business Owner's...

  Joe Kennedy

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  An Owner's Manual provides fast, practical, and direct advice and that's what you get with this book! The Small Business Owner's Manual is useful for newly minted entrepreneurs as well as seasoned business owners and can be read from cover-to-cover or to quickly look up information in the midst of a crisis. For example:Choose among 13 ways to get new financing and the 17 steps to building a winning loan package.Weigh the pros and cons among 8 legal structures, from corporations to  LLCs.Write winning ads and analyze 16 advertising and marketing alternatives including the latest in Search Engine Marketing and Search Engine Optimization.Develop a powerful business plan in half the time.Learn to sell products and services by considering 10 possible sales and distribution channels.Discover the latest trends to quickly and inexpensively set up a website and e-store.Get taxes paid on time, collect from deadbeats, protect the business from litigation, and get legal agreements with teeth by effectively finding and partnering with CPAs and attorneys.Get a quick overview of the 14 top forms of business insurance including workers comp and medical.Looking to lease? Exploit a comprehensive review of the top 18 critical factors used to evaluate locations and 24 of the most important clauses in lease agreements.Understand the legal side of hiring, firing, and managing employees and contractors.Minimize taxes by learning the ins-and-outs of business income taxes, the top 5 payroll taxes, sales and use taxes, common tax dodges, and the latest loopholes for business owners. Filing schedules, form names, form numbers, and download links are also included.Credit cards are critical these days, so learn how the system really works and minimize chargebacks, disputes and headaches. Includes 35 important definitions and 12 ways to minimize fraud and lots more too!Joe Kennedy has more than twenty years of experience in operating and working with hundreds of small businesses, a degree in finance and an MBA. He knows how entrepreneurs think and their drive to get to the essence of an issue, make the right decision, and quickly move on. Impatient business owners will prefer this book since only the most relevant information is provided. A few bigger books are out there but this one is not puffed out with clutter and other information you already knew. With years of experience in the IT industry, Joe knows a lot about the Internet too so the content here is better than web-based searches.The Small Business Owner's Manual is great for those starting a business, operators of existing enterprises, or as a gift.

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  Securing Grant Money

  C.R. Wesley

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  "This is an excellent book! Very informative and direct, the author gives so much valuable information on the process from front to back, easy to read and understand. Outstanding!"-From: Amazon Customer Rating: 5/5"This is a great resource for a first time home buyer. In addition to explaining the process for preparing to secure first time buyer's grants, the book does a great job succinctly detailing the steps in the buying process. This is a quick and easy read, with a great table of the steps for reference." -From: Lawrence Johnson Rating: 5/5 - Let Us Help You Make Your Learning More Efficient and Effective. - We will add value and save you time in reaching your educational goals! - Save time and spend more time taking action!!What will you get from this series from C.R. Wesley?CONVENIENCE. EFFICIENCY. INFORMATION. KNOWLEDGE. ACTION.The power of knowledge is in the action! In C.R. Wesley's Real Estate Knowledge Series, you will start with an entry level welcome into the real estate market followed by steppingstones to new endeavors.In this Real Estate Knowledge Series Book 1, Securing Grant Money: Step-by-Step Guide For First Time Home Buyers©, you will be led through the steps in buying your first home and receiving down payment assistance or grant money. - This guide illustrates every step along the way and doesn't take "the long route" giving you the knowledge you're looking for - NO FLUFF!Our motive is to help people build success through education.

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