Outros livros que poderiam interessá-lo

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  Delivering the Wow - Culture as...

  Richard Fain

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  A Fast Company Press book
  
  How a culture of “WOW” transformed the travel industry
  
  “WOW!” was the word on everyone’s lips as the first guests stepped aboard Icon of the Seas, the largest, most spectacular cruise ship ever created.
  
  Icon was one of many WOWs generated by a standout culture during the tenure of Richard Fain, regularly named one of Barron’s “World’s Best CEOs.” Under Fain’s leadership, Royal Caribbean Group built the world's most innovative ships—large and small—and one of the strongest service cultures in the travel industry.
  
  In Delivering the WOW, Fain shows how a culture united people around a mission, delighted guests, and unlocked extraordinary performance. Drawing on vivid stories from 33 years at the helm, Fain explains how a remarkable culture was forged and strengthened through:
  
  •Alignment: ensuring every employee understands the same clear mission, beyond hierarchy or titles
  •Intentionality: never losing sight of the ultimate goal and ensuring that every action, big or small, supports that objective
  •Continuous improvement: never being satisfied; always believing that there are ways to improve
  •Crisis response: deeply rooted culture as a stabilizing force during black swan events, including the global pandemic
  
  Invaluable principles like these are woven into unforgettable stories which help explain how the company's profitability, guest capacity, and employee base all grew more than thirtyfold. Fain also candidly recounts mistakes he made along the way. He takes readers inside tough decisions during high-stakes crises—including the COVID shutdown—that helped rally 100,000 employees to beat the odds and unify the company like never before.
  
  Beyond its valuable lessons, the book offers  cruise enthusiasts a behind-the-scenes look at the dedicated teamwork that shapes every unforgettable voyage. Delivering the WOW tells the dramatic story of a tenacious culture that surmounted challenges, thrilled customers, and introduced game-changing innovations.

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  Marketing study cases for People...

  Marcelo Gameiro

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  This book is made for people who love to learn from stories. Each chapter is a small study case of about 2000 words that will tell the story of a company or a person who did thrive in the world of business and marketing to make his mark in the world. Those stories may inspire you and will give you insights into business and marketing concepts that you may learn in business or marketing courses. 
  Also to learn in such a way, by reading stories like this, is very entertaining and pleasurable, you may even read this book just for entertaining purposes and by the end of the book, you did learn a lot of concepts without even noticing it, while enhancing your knowledge about famous brands, companies, and people. 
  If you were learning the English language, a good exercise is to read in English every day and test your reading comprehension. Every chapter is designed to be a small chunk of information that can be digested very easily while learning concepts and words that can be tested by the questionary at the end of every chapter (with the answer by the end of the book). 
  If you were teaching marking this can be a very good source of cases that can be discussed in class with your students, fostering learning and interesting conversations about the topic at hand 
  Some people just like good reading to pass their time, and this book can be it, and because some of the cases are the story of a life time of person or company, some folks will like to read or listen many times over (disponible in Audible too). 
  ● 14 study cases 
  ● 10 questions with answers by the end of every chapter 
  ● Excellent for building up vocabulary 
  ● Good for training in information retention for students 
  ● Very entertaining and pleasurable to read

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  5-Second Rule The: Transform...

  Hoang Nguyen

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  🎯 **What if 5 seconds could change everything?** When you feel the instinct to act on a goal but hesitation sets in, you have exactly 5 seconds to move before your brain kills the impulse. Discover the life-changing secret that has helped millions worldwide break bad habits, beat procrastination, and summon incredible courage in everyday moments. 🚀 **This isn't just another self-help book—it's a rocket fuel for action** that turns "someday" thinking into immediate results. From the boardroom to the bedroom, from fitness goals to career dreams, learn how to become the person who takes action while others are still thinking about it. 
  💥 **Perfect for anyone who's ever said:** 
  "I'll start tomorrow..." 
  "I'm not ready yet..." 
  "What will people think?" 
  **Warning:** This audiobook may cause sudden bursts of productivity, unexpected confidence, and life transformations that others will notice immediately.

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  Midnight Blue Thoughts

  Gitte Sparsø

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  Inspiration for spiritual and personal development.
  Some of the columns are now collected in the book "Midnight Blue Thoughts".
  If you are in doubt about what and which path in life may be right for you, you will be inspired and encouraged in this book to feel in your soul and in your heart.
  Be loyal to yourself and trust what you, sincerely, feel in your heart and in your soul.
  In no way let yourself be pressured by your surroundings.
  What may be right for others may not be right for you, and vice versa.
  Be inspired by the clumps that form food for thought and take only what you can use.
  
  External review of "Midnight Blue Thoughts":
  This book with the poetic title "Midnight Blue Thoughts" is intended for people who want guiding inspiration for which path or path to choose in life.
  It is a nice little and very inspiring book, which will be obvious to have when a workplace offers management or personal development courses.
  The book can give us an understanding of letting ourselves be inspired by the power of the heart and not just letting ourselves be controlled by the brain.
  The book is highly recommended

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  RENTAL STRATEGY BUSINESS - More...

  MARK AUKLUND

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  Discover the Systems to Make Millions from Real Estate! 
   Are you looking to get started in real estate, but don't know where to start? 
   Do you see other people creating fortunes, and wonder "if this idiot can do that, why don't I do it as well"? 
   Wouldn't it be nice to know that you own assets that build your wealth while you sleep? 
   If you answered yes to any of these questions, you've found the right book! 
   Real estate is an amazing tool to create a strong, wealthy financial future. While most people are looking to just buy a house and "settle down", other people are seizing this opportunity and create a huge profit while providing value to the world. 
   You don't have to have experience in real estate, and you don't have a lot of capital – all you need is the right guidance! 
   In this book you'll discover:Why invest in real estate, and how you can do it properlyDifferent real estate strategies, so you can pick the one that is the most suitable for your styleHow to rehab properties to sell them in a gigantic profitThe fundamentals of rental, buying, flipping and crowdfunding buildingAnd much, much more surprises you'll not see in any other real estate book! 
   FAQ 
   What so special about this book? 
   In this book, you will get the full picture of real estate investing. You'll get dozens of approaches, strategies and secret methods to create wealth with real estate, even if it's your first time and even if you don't have a lot of money to invest.

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  StorySelling: Crafting...

  J Emanuel

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  StorySelling: Crafting Compelling Brand Narratives That Drive Sales is an essential guide for anyone looking to leverage the power of storytelling to boost brand engagement and increase sales. Written by J. Emanuel, this audiobook reveals how well-crafted narratives can turn your brand into a story customers want to be a part of. 
  The book begins by explaining why stories matter in sales, emphasizing the emotional and psychological impact of storytelling on consumer behavior. You’ll learn the key elements of a compelling brand narrative and how to define your brand’s purpose and values, which form the heart of any effective story. 
  Discover how to craft stories that speak directly to your customers by knowing your audience and turning them into the heroes of your brand’s journey. Through emotional and visual storytelling, you’ll create powerful connections that inspire action and loyalty. 
  In StorySelling, you’ll also explore strategies for delivering your message across different platforms, ensuring your narrative resonates in every channel. You’ll gain insights into measuring the effectiveness of your storytelling efforts and adapting your brand’s story to stay relevant in an ever-changing market. 
  Perfect for marketers, entrepreneurs, and business leaders, this audiobook is your roadmap to turning stories into sales.

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